AMZ DIGICOM

Digital Communication

AMZ DIGICOM

Digital Communication

The 5 best AI tools for social networks

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AI tools for social networks make it possible to optimize content creation and management for the most diverse networks. Depending on their features, their complexity and their interface, these tools are suitable for very varied tasks.

What is AI tools for social networks?

The social media tools by AI are based on artificial intelligence to facilitate the creation, publication and content analysis. They work as assistants who perform tedious tasks and improve the precision of the targeting of the posts. The range is wide: some AI tools for social networks make it possible to develop new strategies, others facilitate the search for themes and content creation. Some may even take care of the day before on social networks or part of the communication with the community.

Certain complete solutions take care of different tasksconnect them and can thus be used from the first planning stage to evaluation and optimization. This makes it possible to considerably simplify the processes and reduce the risk of error.

The five best AI tools for social networks

There are many AI tools for social networks and the market continues to grow. However, technology being still recent, all solutions are far from being ready. The following five tools are among the best current options.

AI tool for creating content on social networks Kind Price
Hoots Social media manager by AI From 99 €
Feedhive Social media manager by AI From 19 €
Dall-E 2 Image generator From 14 €
Lately Ai Post generator by AI From 46 €
Flick Social media manager by AI From 11 €

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Hoots

Hoots is a complete social media management tool, which offers many options Useful for strategy Social Media of your business. Integrated tools, such as Owlywriter, help automated legends and search for ideas. It is possible to plan and program posts, the AI ​​helping in particular to find the best time slot. The content is adapted directly within the dashboard and can be prepared for the different social media platforms. So, Everything is centralized in the same tool ! This also applies to monitoring and analysis: all posts can be evaluated in depth in order to best optimize the strategy.

Image: Hootsuite website
Hootsuite uses artificial intelligence to generate legends, plan publications and analyze performance on social networks. /Source: https://www.hootsuite.com/fr/platform/owly-writer-ai

Hootsuite is available for a free one month trial period. If you wish to continue to use the past tool, the price increases: the cheapest version is € 99 per month. For several team members, other accounts and additional features, you must provide an average amount of three or four digits. For large companies, the price is offset by the many advantages provided by the tool. But for small businesses, the financial burden is still considerable.

Benefits Disadvantages
All-in-one solution Very expensive
30 days of free trial Difficult to understand for beginners

Feedhive

Feedhive is a social media manager by artificial intelligence for Instagram, Facebook and many others, which combines many features. The tool notably offers a Writing assistant based on AI which can be used for the creation of posts. It is possible to manage several channels and platforms at the same time and thus optimize its strategy. As an option, tracking tasks can be generated and automated for particularly successful posts, or conversely that did not work. All interactions are grouped within a single « reception box », in order to facilitate community management and responses. Of course, Extended analysis functions are also available in a corresponding rate. The dashboard is very intuitive and clear, so that even novices are quickly there.

Image: Feedhive website
Feedhive helps companies create, publish and follow their social content thanks to an AI writing assistant. /Source: https://www.feedhive.com/

Due to the multiplicity of features offered, the price of feedhive is a little higher than that of its specialized alternatives. The cheapest formula amounts to € 19 per month for annual invoicing. The solutions for small and medium -sized enterprises with larger teams and several channels are between 99 and € 299. The manager does not always interact fluidly with certain third -party programs.

Benefits Disadvantages
Multiplateform management Problems with certain third -party applications
Intuitive dashboard

Dall-E 2

Among the most popular AI tools for social networks, we find Dall-E 2. The program is based on the OPENAI GPT-3 model and can be used to generate high resolution images from textual instructions. The quality of the images is in principle impressive, but it also depends strongly on prompt initial. The more precise it, the more suitable the final image will be. In addition to abstract art, the tool is capable of producing photorealistic images.

Image: Dall-E 2 screenshot
Dall-E 2 allows you to create original images in high resolution from simple textual instructions. /Source: https://openai.com/index/dall-e-2/

Payment is made by credits. The cheapest pack is just under 14 € for 115 credits. According to the prompt and the requirements, Several credits are necessary for an image. Prices are therefore a little higher compared to competition, but the results are very often convincing. Despite everything, it is necessary to use this AI tool for social networks only in a punctual way and to find a good mixture with real images.

Benefits Disadvantages
Quick results Suitable only for simple images
Good understanding of the context High cost in the event of multiple entries

Lately Ai

Post generator for social networks Lately Ai must be used with discernment, especially to avoid too repetitive content. However, it presents a real added value: the tool creates posts on the basis of your long content And takes into account the discourse and the tone of your brand. It is not possible to create content from zero, but the solution is well suited to the transformation of long formats into shorter formats, in particular thanks to its ease of use.

Lately AI uses a subscription model that can be tested for free. The cheapest plan costs around 46 € per month.

Benefits Disadvantages
Big help to create content The contents sometimes lack creativity and originality
Provides valuable statistics on users Limited training data for AI

Flick

Flick Allows you to plan and adapt posts for different platforms. This social media manager by the mark of points, especially with regard to Using hashtagswhich are evaluated and proposed on the basis of in -depth analyzes. Successful hashtags can be collected and archived.

Image: screenshot of the Flick website
Flick analyzes trends, suggests the best hashtags and program publications on different social networks. /Source: https://www.flick.social/ai-social-media-marager.

The plans start at 11 € per month and include a week's test. For large companies, the price reaches € 55 per month.

Benefits Disadvantages
User -friendly interface Only works with professional accounts
Includes the planning of the content of the AI

When are IA tools for the creation of content on social networks useful?

IA -based social media managers can considerably simplify daily work. Nevertheless, this technology does not yet fully replace human work : The quality of the results depends on the criteria chosen upstream and a specific human control. The community quickly notices if it communicates with a « machine », which could lead to a loss of confidence. Artificial intelligence tools for social networks are therefore at most aid and not a complete solution.

If we take into account this principle, the technique is suitable for a certain number of uses and sectors. The size of the company is not a determining factor either. Small businesses can take advantage of social media tools by AI because they facilitate, or even suppress, many work stages that would otherwise require a larger team and budget. They help define the themes and target groups, can create content quickly and at a relatively low cost and provide precious information for future optimization during monitoring. For large companies, the technique is also interesting for the analysis. In addition, large -number interactions can be better managed and therefore controlled, and the posts generated more quickly.

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