Digital Communication


Digital Communication

How to set up an Instagram store


With Instagram Shopping, you use a online store integrated with Instagram to present products and collections. These can be tagged to profile pictures, Instagram Stories, and Instagram Reels to direct visitors to your Instagram store. Moreover, the buy button and buy tab within your profile list the products imported from Facebook and invite visitors to browse your portfolio.

You can tag up to five products in your shopping posts. Instagram carousel posts allow you to tag up to 20 posts. In Instagram Stories or Reels, you can tag one product each time. Your visitors will see the product name and price, a link to the product page, and a shopping cart icon. Product labels and stickers direct users to the Instagram Shop. If a product is tagged, you will receive a notification on your business profile.

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